Just completed: 19 videos for Blinds To Go

We just wrapped 19 how-to videos for Blinds To Go. The videos will be seen on the company’s new web site which is set to launch next week.

Blinds To Go wanted a competitive edge over the big box home improvement stores. The videos showcase the stores’ knowledgeable and friendly staff while providing how-to information for prospective customers.  We often work with non-professional talent.  Multimedia is becoming well known for getting professional performances from people who are not actors.  Take a look and judge for yourself.

MultiMedia shot all of the videos in 24P high definition using our new Sony FS 100 cinema camera.  We also used our cine-slider sideways dolly to give the videos a slight movement.  Take a close look; its subtle, but it does add  a tangible enhancement.

Editing and graphics were all done in house.

Here’s a sample video from the Blinds To Go web site: